Case Study

ElevenTen Group

The Challenge

Create a modern brand identity for the business consultancy that feels trustworthy, professional and approachable. Use a soft teal to add a feminine touch to the branding. Design a podcast cover for a connected brand that is fiery and eye-catching but still consistent with the 11Ten branding.

ElevenTen Group is a consultancy supporting business owners on their entrepreneurial journey.

About the Brand

BRand Idenity

Podcast Artwork

ElevenTen Group is a consultancy supporting business owners on their entrepreneurial journey.

11Ten is a business building high performing teams through uncovering individual strengths. In their branding, they wanted to reflect how they work with individuals: digging deeper into who they are and how they can use their skills within a team setting. The founders, Tara Dobbs and Peter Holgate wanted a brand that was intentionally simple, but also welcoming to convey their genuine and caring approach.

Logo Design

BACK TO PORTFOLIO

11Ten knew that they wanted to use softs blues or greens in the brand so we went with a nice muted teal that wasn’t too harsh or cold, but instead felt calming. All we needed were a few neutrals to pair nicely with the teal and chose a milk chocolate brown to add some warmth, a soft off-white, and a toned down charcoal to create balance.