Case Study

Beautology Studio

Beautology Studio is a local lash and brow tech in Calgary .

The Challenge

Create a variety of boho-chic branded assets for the lash studio, utilizing the signature green colour from her existing logo. Design a cohesive branded package for her clients including fun stickers, thank you cards, and a chic menu listing service prices. Finalize the project, delivering business cards and Instagram highlight covers that match the look of her bright and vibrant studio incorporating plant illustrations.

Beautology Studio is a local lash and brow tech in Calgary .

About the Brand

Branding

Merch

Printed Collateral

Sarah, the owner of Beautology Studio, wanted to start with her printed materials to hand out to her clients. We created some simple but elegant cards and printed them on a medium velvet finish cardstock for a nice look and feel.

Modern Business Cards

Sarah wanted stickers to add to her client packages and was was very open to any design ideas we had. We went with a fun, trendy, and girly vibe. We created 6 stickers, each with unique sayings and cute line illustrations.

Having Some Fun With Stickers

“I love the way everything turned out.”

- Sarah

Beautology

BACK TO PORTFOLIO

The last addition were thank you cards. We designed a simple card with a plant illustration to tie in with the rest of her printed materials and a blank space on the back where she could write a personalized massage.

Thank-You Cards

Sarah expressed that she wanted her highlight covers to be more on the creative side, so we created hand-drawn plant and facial illustrations which reflected the art in her studio.